Business Week on HTC: The Hottest Tech Outfit You Never Heard Of

Kris Kumar

http://www.businessweek.com/globalb...0413_802732.htm

"Bill Gates has a secret weapon -- a little-known Taiwanese company with the bland name of High Tech Computer Corp. Microsoft Corp. (MSFT) has long wanted to extend Windows territory to include smartphones, those souped-up handsets that can duplicate many of a desktop's functions. But Microsoft needs partners to make the gadgets, and a key one is HTC. Microsoft collects a royalty on every Windows-operated smartphone and PDA phone HTC sells to cellular operators like Cingular, T-Mobile, and Vodafone, who in turn slap their own brands on its devices. The collaboration between Microsoft and HTC is intense. "There's shared DNA across both companies,'' says Scott Horn, general manager of Microsoft's Mobile & Embedded Div."

This article provides a very good insight into how the company operates, its relationship with Microsoft and its boss Peter Chou's passion for quality. Did you know that the HTC Star Trek design that has now hit the streets is the fourth generation design? Shocked

What I find impressive is that HTC is able to produce Smartphones at a rapid pace, have a new model out almost every six months to a year, when other Smartphone manufacturers are struggling. Way to go HTC!